Welcome ARTEVO Week is brand event of the year

‘360° World of ARTEVO’. This is the title of the entry with which REHAU Window Solutions competed for the coveted BrandEX Award 2025. The jury has now announced that REHAU Window Solutions is the winner in the Event category, taking first place for Best Brand Activation and honouring it with a gold trophy.

Here are two voices of jurors from the jury session on the performance of REHAU Window Solutions at the BrandEx Award:

‘For me, clearly REHAU in first place [...] because also [...] the power of the dramaturgy of the narrative, [...] distributed via emotional stories, messages. That's why it's just that little bit higher for me,’ says Anja Lang from the BMW Group.

‘The second project (REHAU) is my hidden champion, I can say [...] if you think about it, we have to stage a window and we don't come from this area. I think it's [...] an excellent solution and, above all, very nice dramaturgically,’ says Michael Veidt-Molzberger, Creative Director PASSEPARTOUT.

Carsten Heuer: ‘REHAU Window Solutions has set a benchmark in the international window industry with Welcome ARTEVO Week.

‘With this innovative and holistic launch event, REHAU Window Solutions has set a clear benchmark in the international window industry and sent out an impressive brand statement in line with our partners. The BrandEx Award is a confirmation of our clear strategic positioning as an All in One Partner on the one hand and our specific solutions such as ARTEVO on the other. The revolutionary ARTEVO system solution has already received several awards, including for its high-quality, contemporary design, individuality and sustainability. Now comes the well-deserved recognition for its outstanding marketing. New innovations such as ARTEVO, the digital window ID Window.ID or Smart Privacy for privacy protection are constantly setting standards in terms of quality, energy efficiency and design. They make REHAU Window Solutions the leading All in One Partner for successful and sustainable construction projects for fabricators, dealers, architects and planners. This fantastic award is a driver for positive business development for our partners and customers worldwide,’ says Carsten Heuer, Chief Executive Officer (CEO) of REHAU Window Solutions.

Peter Kotzur: BrandEx Award proves how marketing by REHAU Window Solutions creates added value as well as product and event performance at the highest level.

‘The Welcome ARTEVO Week is as unique and innovative as ARTEVO as an idea and product itself. The marketing experts at REHAU Window Solutions have perfectly translated the 360° ARTEVO product performance into a benchmark event. Moreover this BrandEx Gold Award for REHAU Window Solutions shows the next level for brand work in the window industry and radiates far beyond the construction and architecture sector. Marketing from REHAU Window Solutions perfectly showcases windows. Window professionals benefit from our customised, award-winning 360° marketing solutions and receive business-supporting marketing tools that offer enormous growth opportunities. This first place in the BrandEx Award 2025 is now proof of REHAU Window Solutions‘ outstanding brand and product storytelling and a great reward for the focussed work of the entire marketing team, whom I would like to thank once again,’ says Peter Kotzur, Chief Marketing Officer (CMO) of REHAU Window Solutions.

The BrandEx Award is a creative award for successful live communication. It honours outstanding brand experiences and awards international benchmarks in encounter communication as well as in temporary and permanent architecture. The central evaluation criteria are creativity and successful realisation.